How To Find B2B Buyers and Importers in USA
Chinese B2B Foreign Trade Guide
Good news for Chinese manufacturers, wholesalers, retailers, distributors, and suppliers. B2B platforms are one of the best ways to sell your goods to a buyer who is willing to buy products in bulk, and if your service is good enough you can even form a long term partnership with them.
It is a lucrative business opportunity to sell imported products in the U.S.A. Goods such as furniture, food, and beverage products such as olive oils, wine, artisan crafts, exotic goods, etc. offer a great market opportunity to willing businesses from China and many other parts of the world. These products have high demand in the USA. The profit margin that reportedly goes above 700% is quite rewarding indeed. If you are interested in exporting and selling your goods to the United States, thorough research about the US and its import practices is where you should start.
At this moment, America holds a superior position in the world of online sales, which makes it the land of opportunity for traders from all over the world. When we talk about cross-border eCommerce exports and imports, it is a global leader because of being the world’s largest economy. eBay and Amazon owe their booming success to the land of good fortune, America. For SME’s, making their place in America’s market is a big deal because of the High-profit margin and a higher number of consumers as compared to any other country.
How To Find Buyers and Importers in the USA
B2B Websites
B2B websites provide you with advanced online marketing tools or features that take your business to another level of success. They have an extensive directory of importers and buyers from the USA looking for quality products at affordable rates. As a supplier or manufacturer, you can get the chance to register to the B2B website for free and post some products for free as well. If you need added services, then you can go for the packages. Ecommerce platforms allow you to showcase your goods to an enormous international audience in any country of your choice. TradeWheel.com is one such B2B portal based in America, which will be useful for you to get connected with US buyers and importers.
Trade Fairs
In trade fairs or trade exhibitions, businesses belonging to a particular niche come together and showcase their product offerings in a trade-friendly environment. Buyers and importers from the USA frequent trade fairs to meet and connect with worldwide sellers. There you can demonstrate your latest tech equipped items for delegations from your preferred countries to have a chance at forming a business partnership with some of them. You can pursue a large number of importers by having the perfect booth and spokesperson who can represent your company.
Foreign Agencies
Many countries enforce state-sponsored trading opportunities responsible for buying goods from foreign exporters. Getting in touch with one such agency might be hard, but it is worthwhile because agencies make big deals. US embassies have foreign agency representatives who can help you reach the goal of breaking into the US market. Using English as the communication medium, you can impress the agents with your quality goods. These agencies are tasked with buying bulk raw materials, agricultural goods, chemicals, IT equipment, garments, and many other things.
Main Characteristics of the US Marketplace and Its Consumers
The USA is the leader in updated technological releases, scientific innovations, and medicinal breakthroughs. It is twice the size of Europe and the third-largest country in the world. It is also home to the world’s biggest consumer market with high internet usage. The potential profit and zeal of selling goods in America entice many foreign businesses despite the high number of barriers and cutthroat competition.
U.S. eCommerce market in numbers:
- 282.1 million — active Internet users
- 27% — Proportion of shopping online from both domestic and abroad*
- 209.6 million — Population shopping online
- 87.9% — Internet penetration
Benefits of Selling To the US Market
The USA is a superpower; like it or not, foreign businesses can’t help but target it in their portfolio. The vast horizon of business in the US and market sales outweigh the initial hardships and burden of barriers to enter the market. The advantages of breaking into the U.S are many, and there are many positive points that help a business set its feet in a foreign trading environment.
The English Advantage
The most popular internet language and the world’s second most widely spoken language is English. After ones’ domestic market, English speaking marketplaces are the preferred choice for international businesses. English gives you access to millions of buyers from all the states of the USA. English is your key to make friends with importers in the USA.
The Grandeur of the Market
Another one of the benefits of selling your goods to US importers has a lot to do with the broad consumer market. This means that an exporter gets access to the biggest directory of online shoppers. The consumers are tech-savvy, educated with the online practices and advanced payment methods, and well-developed shipping and trading infrastructure.
Technology Hub
Among the U.S. population, adopting new technology is quick, which gives sellers an increased number of mediums for communication and reaching out via social media apps. All the latest apps and technologies are introduced in the US because of high literacy and internet penetration.
End Note:
There seems to be no slowing down the growth of the USA’s marketplace in the coming years. In the western world, their lead in the eCommerce sector is miles ahead of everyone. For growth conscious businesses, America is a hotspot for eCommerce trading because of the purchasing power, market size, advanced technologies, and a wide range of secure payment options. For businesses looking for ways to find US based buyers, this article will prove to be useful.
